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Get the season's new look with soft knits and modern tailoring. Now in store and at hm.com.

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Why jump on the bed when you can dive in!?! 🦈 Shop in store and at hm.com #hmhome

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Weekend vibes!  Get these looks now, in store and online. #hm

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Check out this shirt! Plus, our classic chino in a wide range of colours. Now in store and online #hmman

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A silver puffer is all you need to enter the new season in style. Shop in store and at hm.com.

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Opt for soft knits and suede pumps in fresh pastel shades.

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The recent incident was entirely unintentional, but it demonstrates so clearly how big our responsibility is as a global brand. We have reached out, around the world, inside and outside H&M to get feedback. Our commitment to addressing diversity and inclusiveness is genuine, therefore we have appointed a global leader, in this area, to drive our work forward. There will be more from us soon.

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We have got this wrong and we are deeply sorry. Link in bio.

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It's a new week of a new year — enjoy your Monday with some refreshing quality time. Get the essentials for an at-home spa day via link in bio. #hm

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Iridescent highlighters aren't going anywhere! In fact, they were all over the catwalks (i.e. all over the models’ faces) for #ss18 ! #hmmagazine #hmbeauty

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How to make your winter getaway even dreamier? Find our latest swimwear in store or tap link in bio! #hm

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Stand out in our Premium Quality accessories. Get this look — link in bio #hm️

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Fill your wardrobe with new fashion favourites. Shop now via link in bio #hm

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Discover our conscious sportswear collection — sleek, on-trend items made partly from recycled polyester. Shop the collection in stores or online. #hmsport

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Keep your pores clean and your skin moisturised, and you’ll survive the cold season! These face masks will take you through winter! #hmbeauty #hmmagazine

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Introducing our conscious sportswear collection: In It For The Long Run. On-trend sportswear made in a more sustainable manner — get the styles in stores or via link in bio! #hmsport

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